Tuesday, December 7, 2010

me and INStyle Mag...BFF's Forevs!

This adorable associate market editor from InStyle Magazine came into my booth at this past NY Gift Fair in August. I am always excited to see magazines that I LOVE in the booth, (same goes for stores I LOVE...of course, I love all the stores, but I just don't personally know all the stores, so when one comes in that I really know and love...it is SO exciting...even more so when they buy!) Anywhoo...
There she was, all sweet and nice and not even trying to be incognito, just a friendly nice gal!
She loved our CC boxes and our Be boxes and told me that she was scouting product for the InStyle December issue.
Now, it's not that I am blasé, apathetic or jaded, I AM SO NOT...you know that famous little sentence - You can't buy this kind of publicity!!! well, I really CAN'T!!!! so having a fabulous market editor from a fabulously favorite magazine like InStyle who wants to feature anything that is remotely connected to BlueDogz Design is A OK with me!!!
However, as with many style editors, one can never be sure that just because they came into your booth and loved your stuff, that alas, it will be featured on their glossy pages.
The next day, her assistant came in and asked for a whole boatload of samples...since we were packing up and closing about an hour later, I said SURE! take them NOW! She did.
Again, not any kind of a guarantee that the product would show up on the pages of the Mag.
After the show, they did what was expected and still totally exciting, they emailed for product info, pricing, inventory status etc, etc..I gave it all to them, gladly!
Yet again, a little while later, another email with more questions...may I also say, just because I really like polite, always polite! (not all mags are!) but...yadda yadda, still with no guarantees that BlueDogz Design products would be featured...hmmmmm
Low and behold, last week, earlier than expected, the phone rang...since it was pretty early, I ignored and stayed right where I was, in La Cave de Snooze. A while later, I got up and saw that my had been the early caller...(insert eye roll and UGH).
I didn't listen to her voicemail message (she tends towards to be a tad long winded...hmmm, now that I just typed that...oh nevermind...:-)) So, I just called her back.."yeah Mom, wassup?...kinda early no?"... "early?" she replied, "you are just lucky that I didn't call at 4am! because that was the exact time I was sitting on the lou (well, she said toilet) reading my new InStyle Mag and there on the glossy pages, WAY at the back (yes, she said WAY, just like that)...were your CC boxes!" and then, she said, they are $11, but if I want to buy them, how much would they be?..."$22 for you" I replied!
And that is how I found out that InStyle and me are BFF's forevs!...and...seems I am like only 1 degree of separation from CARRIE UNDERWOOD! (HA!)

No comments:

Post a Comment